For business leaders, cybersecurity can seem like a bottomless pit of risk, obscured by technical jargon and morphing from month to month. The ingenuity of hackers spawns an ever-growing set of threats to operations, information security and the bottom line. Yet, as in every technology sector, effective cybersecurity is based on a fundamental set of principles that, managed well, offer reasonable protection at a reasonable cost in money, time and management focus. Large companies with dedicated information security staff build their defenses based on these principles, but the small-to-midsize companies that make up most of the market can struggle with decisions. This webinar introduces management decision-makers to the key principles of effective cybersecurity and how they translate into specific decisions.